Our Business Planning & Development services are designed to help you and your business thrive in a competitive marketplace.

From researching relevant business content to creating and updating websites, business plans, corporate IDs, and company profiles, we provide comprehensive support to help you strategically position your business to be the number 1 success in your industry. We also assist with the creation of non-disclosure documents, policies & procedures manuals, and service level agreements to ensure your business operations are secure and efficient.

Business content research

Business Planning in Content Research

Business Planning & Development, information gathering & collating is pertinent to create exceptional, noticeable, most remembered content. When we are working with you on your business we put you first. Whether the information gathered is for use in Company Profiles, Business Plans, social media, Websites, Company Stationery, Presentations, or other document requirements. All content is thoroughly checked and edited.

Business Plan Creation & Updates

Our Business Planning & Development extends to the very important executive summary of you and your company’s history, financials, current and future goals, and objectives. A reflection of your business strategy, frequently updated to show your essential components and growth to investors. It outlines your management leadership and staff skills. Promoting your company to potential clients and investors. Pictures, graphs, illustrations, and photographs are key to your best Business Plan.

Some key points to include in your Business Plan

Mission statement – Products & Services – Growth Strategy – Current Financials & Future Projected Financials – Marketing & Advertising plans – Operating Procedures – Project Visions- Tender Processes – Supply & Demand – Customer Confidence Building – Employment Growth & Training – Demographic Information. You will be able to advise us of the type of information required, depending on the reasons you require your company  Business Plan compiled for.

Business content research
Corporate ID

Corporate ID Creation & Updates

For Customers – For your business planning: This is your unique identity and extension of your business which influences customers and increases sales through visual design. It creates appeal to target markets by standing out from the crowd, achieves instant recognition and leaves a lasting impression on potential customers. It distinguishes your business from those comparable to yours. Building credibility by having the best employees who believe in what they are selling and have great morale toward the strong promotion of good company values.

For Employees: A strong brand will attract top notch employees. Exceptional product or service branding coupled with top quality employee training will ensure employees believe in the brand and will be happy to promote it. You will also have less staff turnover as employees will stay and grow in the company longer. This saves on recruitment and training fees. A satisfied experienced employee is beneficial in training junior employees. They will happily spread the word of the great product/service which is the best way to advertise.

Some of the essential uses for a Corporate ID: Product and Service logos and branding, uniform branding, vehicle branding, external and other signage, banners, promotional material, company email signature, stationery, documentation, window décor, websites and social media recognition and more.

Company Profile Creation & Updates

As a business owner, doing your business planning, you should view it as the Curriculum Vitae of your company. A way to showcase your company to stakeholders, partners, investors, customers, and employees. The best business

Vibrantly led by an excellent, vivid visual logo and brand identity. (Corporate ID – should you require one, Dragonfly can create one that will enhance your company in every way)

Increasing your companies’ capabilities of driving the business and leading your team as well as providing the best unique qualities for your stakeholders, partners, investors, customers, and employees. Showing you promote autonomy, diversity, fair conduct, and flexibility where possible.

This introduction is the window into your company. It’s the best marketing tool to prove your belief, purpose, goals, trustworthiness, and sincerity in your company and in your employees to future stakeholders, partners, investors, customers, and employees.

Company Profile

Detail your business planning including management and employee designations, education, credentials, qualifications, awards, recognition, and achievements. Adding a bit of personal and humorous information about each employee reflects your personable and united working environment to your potential stakeholders, partners, investors, customers, and employees.

Contact information, business address, social media links, website link and trading hours make you easy to find and connect with.

Products must be well presented reflecting your logo and product details, ingredients, description etc… Services must be fully enhanced for maximum exposure. Present your standard rates and advise that specialised rates will be quoted on for customers unique requirements.

Describing the day-to-day operations and how management work alongside employees, utilising their combined skills and diverse behaviours to drive the business. This will reassure potential stakeholders, partners, investors, customers that yours is the company to do business with.

An outline of what your company represents, its history, activities, vision, mission, values, goals, and strengths will inform your stakeholders, partners, investors, customers, employees and competitors of your pride and belief in your company.

Demonstrating your social and corporate responsibilities.  Showing stakeholders, partners, investors, customers, employees, and competitors that your operating methods will enhance the environment, make improvements, give donations and that you and your employees will get involved in projects to uplift the community living and working around your company area.

Once you start to operate as promised in your Company Profile you will get a positive foot in the market and gain credibility from stakeholders, partners, investors, customers, and employees.

With stimulating productivity and training exercises you will attract new employees and retain good ones. Customers will see the positive work environment and be happy to support your business.

Once you have a presentable Corporate Profile you need to use it to attract potential stakeholders, partners, investors, and customers.

Tips on how to do this

The best way is – Emailing the correct target market to present your company.

Your Company Profile is crucial in portraying reasons why you are the best supplier for the customers.
Have a personalised catchy subject line
Present a friendly but professional greeting
Ensure to address the correct person
Mention flattering points about your potential customers business
Address your customer’s main problem factors after doing your research on where you can be a fixer
Propose benefits your product or service can offer to mitigate them
Describe the values the benefits have in resolving them and preventing further ones from occurring
Add a bit of free advice to catch their attention
Contact us for more tips and advice!

How can we improve your foothold in the market using your Company Profile

Creating a marketing strategy
Advertising your company
Building an online presence
Active social media presence – Posts about service and product features. Special offers. Promotions. Competitions etc…
Attending networking sessions
SEO – Search engine optimisation: Improving your site for effective search engines to find you effectively
We have a myriad more company building benefits for you to start your dream business or grow your current one.
Contact us to schedule an appointment to discuss your requirements.

Non-Disclosure Documents

A typical Non Disclosure Document states that no confidential information of the company, management, customers, suppliers, documentation, computerised information, passwords, or any intellectual property may be disclosed to any unauthorised party.

The NDA lists Business Planning, Parties’ names, contact details, addresses and designations. Requirements and obligations. Confidential information. Full details, and consequences pertaining to the NDA. Immediate dismissal is a consequence of any breach of the NDA.  Itemise all the particulars of legal civil or criminal charges and penalties that might be brought against the party in breach of the NDA.

non disclosure
policies and procedures

Policies & Procedures Manuals Drawn up

Business Planning Content will be written according to Business type and their requirements. We use appropriate Imagery and graphs pertaining to the Policy or Procedures being written about. A production time is essential. We can arrange printing quotes if required.

Service Level Agreements & Annexures

This is a contract between a service provider and their customer. It is a record of the starting date of the contract and the products and services being offered. Costing, terms, and conditions both fixed and peripheral. It sets out the goals, objectives, timelines, and expectations of the parties.  Operating times. Rates for office hours, after hours, public holidays and weekends. It includes the contractual obligation by the Service Provider to keep safe the customers data, information, property, of the customer and their customers in turn.

Examples: Some information you would find in SLA’s and subsequent Annexures of various types of businesses

IT SLA

details the critical service times depending on the situations that could arise. It advises that if the problems cannot be solved remotely that an on-site appointment will be arranged. It details the fixed monthly tasks and costs as well as the incidental tasks that might arise and estimated costs.

Construction SLA

details the project management specifics. Contracts with vendors and suppliers. Timelines and expectations of contractors to complete the project in the given timeframe. Penalties start date and amounts per day should the completion date be missed.

Media SLA

details levels of experience, service, timelines, and deadlines expected from a customer of the media agency. Allowance clauses are stipulated for circumstances out of either parties control which might delay the project.

Business Level Service Level Agreement
Business Planning SLA